How many social media accounts do you have to juggle? If you’re a one man army or medium sized company, maintaining just a couple of channels can quickly turn out to be a full time job. We’d suggest you start with the basics. Have some professional pictures taken (Like the one above from Michiel Poodt), ask an outsider to tell your story and finally set some goals. Publish and tweak your efforts as you go along.
Beginning this year Altimeter Group published a report saying that “enterprise class” corporations with over a 1000 employees have an average of 178 business related social media accounts. Majority go without any centralized planning or strategy. With these kind of numbers things can really get messy quickly.